从长沙到阿姆斯特丹：马栏山音视频实验室携AI+超高清成果首登IBC舞台

近日，国际广播电视通信设备展览会IBC2025在荷兰阿姆斯特丹举行，该展会是全球媒体、娱乐和技术产业极具影响力的平台，作为UWA世界超高清视频产业联盟重要合作伙伴，马栏山音视频实验室首次走出国门参展，向全球展示中国音视频科技的实力与潜力。

Recently, the International Broadcasting Convention (IBC) 2025 was held in Amsterdam, the Netherlands. It is a highly influential platform for the global media, entertainment, and technology industries. As a key partner of the UWA World Ultra HD Video Industry Alliance, the Malanshan Audio-Visual Laboratory made its overseas debut at the exhibition, showcasing China's strength and potential in audio-visual technology to the world.

此次参展，马栏山音视频实验室重点呈现基于国产超高清影像标准HDR Vivid与声音标准Audio Vivid（菁彩声）的系列成果，其中菁彩声无线音箱可搭建无需布线的沉浸式家庭影院，HDR Vivid端到端解决方案提供从制作到消费的一站式超高清服务；同时还带来AI视频翻译、AIGC 影视智能制作等多项AI创新解决方案，展现多领域技术突破。实验室相关负责人表示，此次参展是展示实力、拓展国际合作与全球市场的重要起点，未来将在技术研发等方面持续发力，推动自主创新成果走向世界。

At the event, the Malanshan Audio-Visual Laboratory focused on presenting a series of achievements based on China's homegrown ultra-high-definition (UHD) video standard HDR Vivid and audio standard Audio Vivid (Jingcai Sound). Among these innovations, Jingcai Sound wireless speakers enable the setup of wire-free immersive home theater systems, while the HDR Vivid end-to-end solution delivers one-stop UHD services spanning from content production to end-user consumption. Additionally, the laboratory showcased multiple innovative AI solutions, including AI video translation and AIGC-powered intelligent film and television production, demonstrating technological breakthroughs in various fields. A relevant person in charge of the laboratory stated that this participation marks a crucial starting point for demonstrating its capabilities, expanding international cooperation, and exploring global markets. Going forward, the laboratory will continue to invest efforts in core areas such as technological R&D to promote the global adoption of its independent innovation achievements.